Saturday, May 16, 2020

BNI Online and Meeting Etiquette in General


Your BNI online meeting is to be treated the same as your face to face meetings, so consider what you do online should be the same as a face to face meeting.  Remember, you are meeting with your referral partners AKA your sales team.  These are the people you are trying to educate and train on how to find you quality referrals.  These are the same people you are trying to build relationships and creditability with.  These are the people who you want to find you business.  So, give some thought to your actions and whether they are building or hurting your creditability.

Here are a few reminders of policies and expectations –

-        Policy #5 - Attendance is critical to the group. If a member cannot attend, you may send a substitute (not a member of your chapter) to the meeting. This will not count as an absence. A member is allowed three absences over a rolling six month period. More than this and the member’s classification is subject to being opened by the chapter’s Membership Committee.
-        Policy #3 - The weekly meetings lasts for 90 minutes. Members need to arrive on time and stay for the entire meeting.
o   For online meetings, members are expected to be logged on prior to the time their meeting is scheduled to start. 
§  At a normal face to face meeting, typically the first 15 minutes is for open networking, i.e. catching up and chatting with your fellow members.  Build some rapport.  So, if your meeting is scheduled to start at 8:30, then log on a few minutes early to ensure everything is working and network with your fellow members. 
§  Members are expected to be present and focused for the entire meeting, which for a face to face meeting is 1.5 hours.
§   
-        During a BNI meeting, members are expected to be fully present.
o   That email, text, phone call can wait.  You are at your meeting to promote your business and give and receive referrals.
o   The thing about video conferencing is that your video presence tends to be magnified and it will be more obvious to other members that you aren’t paying attention if you constantly appear to be fidgeting, moving around, or gazing elsewhere while someone else is talking. Taking notes on the content discussed during the meeting is fine, but other activities should be kept to a minimum or avoided.
o   Be engaged in the meeting.  Using the chat window to make comments, praise, etc. shows your fellow members you’re paying attention.

-        For online meetings, members are expected to be on video. 
o   Members want to see the other members.
o   Members are expected to be dressed appropriately. 
§  It’s best to match your video call look to how you’d normally look at a face to face meeting or how you dress when you go to your office or meet with a client. 
o   Members want to see the other members engaged and attentive.
o   Members need to see you. 
§  Just like in a Face to Face meeting -  remain focused! 
§  Active Listening is critical. When you speak, do you want people to listen and pay attention to what you have to say?  Then have the same respect for others.
o   Position your camera so that you are well in the frame. 
§  When you speak, look at the camera.
o   Have a pleasing background.  What is behind you?  You want the other members looking at and listening to you, not trying to figure out what’s in the boxes behind you.
§  Many, due to working from home, have had to set up makeshift workspace.  Many have gotten very creative with the video backgrounds, even creating ones with their company logo.
o   Put plenty of light on your face so that we can see you and your awesome smile.
§  Everyone has had several weeks now to get used to being on camera and figuring out the lighting etc.
o   Mute your mic when not speaking.
§  Your microphone amplifies even the slightest noise which can be distracting.
o   Be prepared for your meeting.  Don’t wing it.
§  Again, it’s even more obvious on video than in person
§  The more prepared you are, the more professional you will appear.

People want to do business with and help people they know, like, and trust.  Think about how many people are in your chapter.  Each member knows 250 to 300 people.  Some members who are very well connected know even more.  Your fellow members are the ‘gate keepers’ to their databases.  Building creditability with them will open those doors to those referrals quicker thus you getting to profitability sooner.

Visibility + Credibility = Profitability

In the words of Ralph Waldo Emerson – ‘What you do thunders above your head so loudly, I cannot hear the words you speak.’

Other articles and resources –

Do and Don’t of Video Conferencing - https://www.entrepreneur.com/article/238902
Building Goodwill and Trust - https://www.youtube.com/watch?v=D0ik6Zl5EbY
Code of Conduct - https://youtu.be/0xN4wNwT_yc

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