Are you on Social Media for your business? Facebook, LinkedIn, Twitter, etc. Then you need to be on BNIConnectGlobal and have a completed profile. Your BNIConnectGlobal is searchable. I recently did a search for a chapter member and their BNIConnectGlobal profile came up before their business website because she had a completed profile.
What is BNIConnectGlobal? I've heard it described as 'if Facebook and LinkedIn had a baby, it would be BNIConnectGlobal.' It is a very valuable tool to use to increase a BNI member's business, but often ignored and/or under utilized.
Why is it important to have a completed profile? The most obvious answer is to get more business. Not just in your own chapter, but across other chapters in your area who do not have your specialty in their chapter. From other members in other states who need your expertise for one reason or the other. Recently an attorney in one of my chapters shared that he had received a referrals that resulted in TYFCB of over $200,000 from someone out of state.
Completing your member profile is one of the most important first steps in getting the most out of your BNI Connect experience. Having good descriptions about your business, keywords so that you can be found by other members, BIO and GAINS profile, and a professional photograph and logo all help to enhance the VCP (Visibility + Credibility = Profitibility) process. Most people will NOT refer business to someone who does not have a completed profile and especially if they don't have a photo.
Below is a link to a page that has video and step by step instructions on how to complete your profile on BNIConnect. Make this a priority and get your completed and/or updated to ensure you're not missing potential business.
Click here for instructions on completing your BNIConnect profile.
No comments:
Post a Comment